AppLovin Price Prediction and Forecast 2025-2030 for February 13

Shares of software company AppLovin (NASDAQ: APP) surged in after hours on Wednesday when the company announced strong Q4 earnings. After gaining 1.35% on the day, the stock jumped 19.37% in the first 30 minutes after the close then reached 30% when the market opened on Thursday. Year-to-date, the stock is up 50% and has risen an astounding 538% over the past six months. The company, which is leveraged to AI, announced EPS of $1.73, well ahead of Wall Street’s forecast for $1.25 and a huge leap from last year’s 49 cents per share. Q4 revenue was $1.37 billion, exceeding estimates of $1.26 billion and an increase of $953 million from the prior year’s final quarter.  

Now, these kinds of moves are typically reserved for the fastest-growing companies, or those with tiny market capitalizations that have come across key catalysts. In the case of AppLovin, there are certainly catalysts worth considering, and I’ll get to those shortly. But this is also a company that’s benefiting from strong secular growth trends investors are looking for increased exposure to. As investors continue to pile into such stocks, retail investors appear to be looking to gain outsized exposure ahead of a continued boom.

Of course, as is the case with many momentum-driven rallies, the question is whether this near-term momentum can be sustained. And it’s worth considering that AppLovin did see a more than 90% drawdown from its post-pandemic levels in 2021 in the past. So, is this stock headed for another beat down, or is this momentum real?

Let’s dive into some catalysts and price predictions around where this stock could be headed in 2025 through to the end of this decade.

Theres plenty on the news front investors in AppLovin have to contend with. For one, the analysts covering AppLovin have not been as bullish on this company as many may think, having issued warnings on the stock last year due to concerns around the company’s fundamentals.

We see these key drivers propelling AppLovin further this year.

AppLovin’s Axon AI engine has been a game-changer, optimizing ad targeting and expanding beyond gaming into new categories like e-commerce, fintech, and automotive advertising. During the Q4 2024 earnings call, CEO Adam Foroughi highlighted that for the first time, AppLovin captured a significant share of holiday shopping ad spend—validating that its AI models are effective outside gaming.

AppLovin’s AI capabilities are proving to be industry-agnostic, opening the door for millions of global advertisers. 

Foroughi described Q4 2024 as a major milestone, marking AppLovin’s first real penetration into e-commerce advertising. Historically, the company primarily monetized mobile gaming ads, but now retail and consumer brands are joining the platform in large numbers.

E-commerce advertising is set to be a major revenue contributor and once self-serve tools are operational, adoption could scale exponentially. 

AppLovin is officially exiting game development—a move that frees up resources to focus entirely on advertising technology.

Divesting from mobile games is a giant pivot for the stock, as it paves the way as a pure advertising technology company.

It’s clear that there are strong reasons behind why AppLovin is up as much as it is this year. Simply put, investors are now banking on AppLovin as a potential AI beneficiary, as a number of AI advancements have fueled customer success and accelerated the company’s adoption and growth rates across the board. If the company can continue to prioritize generating outsized free cash flow and return capital to shareholders to a greater degree, I certainly think this multiple could be warranted. Here’s where APP stock could be headed, assuming the company’s multiple stays the same and earnings grow according to analyst estimates.

The current consensus one-year price target for AppLovin is $423.19. Of all the analysts covering AppLovin, the stock receives a “Strong Buy” rating.

24/7 Wall Street‘s 12-month forecast projects AppLovin’s stock price to be $430.00. We see APP continuing its strong growth rate and outperforming analysts’ expectations.

We estimate AppLovin’s stock price to be $717.00 per share with a sub 10% year-over-year revenue growth. Our estimated stock price will be 62.47% higher than the current stock price of $441.30.

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